Post Covid – Beijing, New York and London how’s it looking on the other side?
The UK is slowly coming out of the lockdown while other countries, notably China, have gone back to a certain degree of normality back in April. There are still many open questions as to how consumers and different sectors of the economy will adjust, and how brands should navigate the “new normal”. The founders of China Insight, CLA and Gabrielle Shaw will share insights to inform your rebound plan, comparing and contrasting East and West.
Topics covered will include:
- What does the “new norma” look like in China now
- Chinese Consumer sentiment and consumer trends coming out of Covid-19
- How should brands pivot in terms of tone of voice – comparing East and West
- Opportunities for brands coming out of the crisis